As soon as the iPod shuffle was released my fiancé was interested because of the lower cost. She has never wanted an iPod simply because she felt they were "too expensive", but now she is intrigued. The funny thing is that this led her to find that she would actually much rather have the iPod mini because of the capacity and look/feel. Interesting that as soon as she considered one of the iPods affordable she found that the useability of the others is something she really wants. I can see this happening with the Mac mini as well, where people will come into the store looking for a mini and walking out with an iMac.